Wednesday, October 22, 2014

Urban Unveiled

PJ Hummel & Company partnered with Seattle Bride Magazine to design and produced this years Urban Unveiled bridal show!

The theme was Belle Soirée - An Opulent Evening at Versailles. The goal was to increase the 'wow' factor with a brand new venue (Georgetown's Seattle Design Center) and over-the-top theme. This annual wedding show, which feels more like a swanky cocktail party, is meant to connect the best vendors with the area's brides, grooms, moms, maids and anyone else who feels like tagging along.

The Seattle Design Center was transformed by PJ Hummel into a gilded palace dripping with gold & glamour. The entry was lush with our new sheer green damask drapery and topiaries. The front foyer was lined with tiffany blue dupioni drapery with gilded mirrors, thrones, and candles.

Two floors were completely draped in white satin for the tradeshow vendors. PJ Hummel's booth featured a vintage backdrop and our new Versailles furniture. Three 14 ft tall metal trees with illuminated diamond chandeliers dotted the entry and the mega bar featuring four of our signature glow bars. Two lounges showcased our grey velvet tufted soft seating. The top of the staircase displayed three 12 ft tall palladian windows framed in more dupioni drapery. The fashion show emerged from a champagne colored satin canopy with metal and crystal vines. Our new ice chiavari chairs were used as VIP seating for the show.

The evening was ornate and truly regal~

Luly Yang's booth featured a sleek grey lacquer display table, shelf, chrome cutout stools, and chrome pillar candles from PJ Hummel & Company.

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